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NEW & ESTATE JEWELRY

ELEVATE YOUR COLLECTION

Our collection of new and estate jewelry are selected for their superior craftsmanship, quality, and lasting beauty.

Shop a wide variety of high-quality jewelry, from diamond rings to elegant earrings and everything in between.

  • Diamond Rings

  • Bands

  • Gemstone Rings

  • Gemstone Jewelry

  • Earrings

  • Bracelets

  • Pendants & Necklaces

  • Chains

  • Charms

  • Brooches & Pins

  • Men’s Jewelry

  • Luxury Watches

OUR JEWELRY BRANDS

We proudly carry top-quality brands known for their craftsmanship and design. Whether you’re seeking a timeless classic or a trendy new look, our brand selections offer something for everyone.

benchmark logo
bulova logo
Rembrandt Charms logo

ESTATE JEWELRY

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Discover our curated selection of estate pieces that offer both history and elegance. Our curated collection features rare finds, each with its own story.

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YOUR JEWELRY, OUR GUIDANCE

Have a vision in mind? Our custom design process brings your ideas to life. From initial sketches to the final setting, we work with you to create a piece that’s truly you.

OUR PROCESS
  1. Consultation: Discuss your ideas, preferences, and budget with our team.

  2. Design & CAD: We create a CAD design and wax model of your custom piece.

  3. Approval: Receive a life-like image for approval or modifications.

  4. Creation: Once approved, our artisans craft your custom piece with care.

  5. Final Product: Your unique jewelry is ready for delivery or pick-up.

Tell us about your custom idea.

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New to diamonds & jewelry? 

Explore our educational resources to learn more about diamonds, gemstones, and jewelry care.

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WANT TO SEE OUR JEWELRY IN PERSON?

Visit Swanson Diamond Center to explore our full selection of fine jewelry.

FIND US AT

920 Opelika Rd Suite A,

Auburn, AL 36830

CONTACT US

(334) 826-1890

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